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Yes, as long as the PT PMA has the appropriate KBLI code along with the correct business licenses and operational permits to obtain a license to sell alcoholic beverages in Indonesia. However, the exact requirements depend on the company’s specific business activities.
Licensing for the trade of alcoholic beverages in Indonesia is regulated by Minister of Trade Regulation No. 25/2019 concerning the Sixth Amendment to Minister of Trade Regulation No. 20/M-Dag/Per/4/2014 on the Control and Supervision of the Procurement, Distribution, and Sale of Alcoholic Beverages (“Permendag Mikol”).
Under Permendag Mikol, alcoholic beverages are defined as beverages containing ethanol and ethyl alcohol (C2H5OH) that are processed from agricultural products containing carbohydrates through fermentation and distillation or fermentation without distillation. These alcoholic beverages are divided into three (3) categories, namely:
| CATEGORY | ALCOHOL PERCENTAGE | EXAMPLE |
| A | Up to 5% | Beer, Lager, Ale, Stout, and Low-Alcohol Wine, etc |
| B | 5% – 20% | Wine, Champagne, Wine Cocktails, etc |
| C | 20% – 55% | Whiskey, Rum, Vodka, etc |
Based on the categories above, licensing for the sale and purchase of alcoholic beverages in Indonesia may be obtained by large-scale distributors or importers, retailers of sealed packages, and/or businesses selling directly to consumers onsite.
It should be noted that among PT PMA, only those that sell directly to consumers onsite, such as bars, lounges, restaurants, and cafes, are eligible to hold a license for the trade of alcoholic beverages in Indonesia.
As previously explained, a PT PMA can obtain a license to sell alcoholic beverages as long as it uses the appropriate KBLI code and sells directly to consumers onsite.
Therefore, the only PT PMA companies eligible for this license are those with KBLI codes that allow for the direct sale of alcoholic beverages to consumers, such as:
This is because, in essence, PT PMA companies are prohibited from engaging in businesses that are closed to foreign investment, three of which are:
*) Source: Presidential Regulation No. 49 of 2021 concerning Amendments to Presidential Regulation No. 10 of 2021 on Investment Business Sectors (“Perpres 49/2021”).
However, specifically for PT PMA to be established in Bali, the Bali Provincial Government has now introduced a new policy restricting such companies from holding certain KBLI codes, including those relating to the sale and purchase of alcoholic beverages, as stipulated in the letter from the Governor of Bali dated 28 January 2026, reference number B.27.000/642/PM/DPMPTSP.
| Business Type | KBLI | Notes |
| Food Service Activities in Permanent Buildings (Aktivitas Penyediaan Makanan di Bangunan Tetap) | 56101 | Open to PT PMA throughout Indonesia |
| Bar Activity (Aktivitas Bar) | 56301 | Open to PT PMA throughout Indonesia |
| Bar/Café Activity (Aktivitas Rumah Minum/Kafe) | 56303 | Open to PT PMA throughout Indonesia, except in Bali |
| Five-star hotel operations with a building area of less than 6,000 m² (Aktivitas Hotel Bintang Lima dengan luas bangunan < 6.000 m²) | 55101 | Open to PT PMA throughout Indonesia, except in Bali |
| Four-star hotel operations with a building area of less than 6,000 m² (Aktivitas Hotel Bintang Empat dengan luas bangunan < 6.000 m²) | 55102 | Open to PT PMA throughout Indonesia, except in Bali |
| Three-star hotel operations with a building area of less than 6,000 m² (Aktivitas Hotel Bintang Tiga dengan luas bangunan < 6.000 m²) | 55103 | Open to PT PMA throughout Indonesia, except in Bali |
| Two-star hotel operations with a building area of less than 6,000 m² (Aktivitas Hotel Bintang Dua dengan luas bangunan < 6.000 m²) | 55104 | Open to PT PMA throughout Indonesia, except in Bali |
| One-star hotel operations with a building area of less than 6,000 m² (Aktivitas Hotel Bintang Satu dengan luas bangunan < 6.000 m²) | 55105 | Open to PT PMA throughout Indonesia, except in Bali |
| Non-star-rated hotels with a building area of less than 6,000 m² (Aktivitas Hotel Nonbintang dengan luas bangunan < 6.000 m²) | 55106 | Open to PT PMA throughout Indonesia, except in Bali |
*) Source: Pemerintah Provinsi Bali, 23 Juli 2026, https://www.baliprov.go.id/web/gubernur-koster-batasi-akses-oss-untuk-pma-di-sejumlah-kbli-lindungi-umkm-lokal-dari-persaingan-tidak-sehat/ & https://www.instagram.com/p/DaJgpfaE0Wo/
Therefore, PT PMA seeking a license to sell alcoholic beverages are those that sell directly to consumers onsite, such as in restaurants, bars, and cafes. PT PMA engaged in the production of alcoholic beverages as classified under KBLI codes 11010, 11020, and 11030 will not be able to obtain a license in Indonesia, includes several KBLI codes that have been restricted by local authorities, such as the restrictions imposed by the Bali government on certain KBLI codes.
Read more: KBLI: Indonesia’s Business Classification System Explained for Foreign Investors
To obtain a license to buy and sell alcoholic beverages, a PT PMA must also submit several required documents, namely:
It stands for Nomor Pokok Pengusaha Barang Kena Cukai (Excise Taxable Goods Entrepreneur Identification Number). This is a mandatory excise registration and operating license for businesses handling alcoholic beverages and other excisable goods in Indonesia.
For PT PMA, it’s issued by Directorate General of Customs and Excise (Bea Cukai). It is required for alcoholic beverages business that operating as manufacturers, storage providers, importers, distributors, or retail sellers of excisable goods.
It stands for Surat Keterangan Penjual Langsung (Direct Seller of Alcoholic Beverages). This is a mandatory operational license for PT PMA that want to sell and serve alcoholic beverages for direct consumption on site legally.
There’s three (3) types of SKPL based on the alcohol percentage:
You need to make sure you know what type of alcohol you’ll be selling. A mistake regarding your SKPL license will prevent your business from running smoothly.
To determine which type of SKPL license you need, you can consult with BaliEasy.
It stands for Tanda Dasar Usaha Pariwisata (Tourism Business Licensing). Based on the new OSS System, TDUP is already covered by the appropriate KBLI, NIB, Standard Certificate, and other sector-specific approvals. That’s why a PT PMA must have correct KBLI, NIB, and others requirement before applying to sell alcoholic beverages. An appointment letter from a licensed distributor or subdistributor may also be required.
There are several things that a PT PMA wishing to buy and sell alcoholic beverages must take into account, such as certain restrictions that must not be violated in order for the business to run smoothly.
A PT PMA can still obtain a license to trade alcoholic beverages in Indonesia, as long as it uses the correct KBLI code and does not engage in the production of alcoholic beverages, but rather only conducts direct sales to consumers. Therefore, certain documents and corporate requirements must be met in order to obtain this license.
Don’t worry, if you’re still unsure, BaliEasy can help you navigate the entire process of obtaining an alcohol license for your PT PMA business from start to finish.
Need help deciding? Chat with us via WhatsApp +6281365626111 and email visa@balieasy.com.
Read the general guide on Getting a Business License and Permit in Indonesia, click here.
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